_sales tech
build the ultimate sales machine
Technology offers unprecedented opportunities for salespeople
Social media, CRM systems, artificial intelligence: those who make smart use of all the possibilities reach more customers, speed up the sales process and sell more.
Easy it just isn’t. After all, how do you choose the right tools? And how do you make sure your sales teams use the tools successfully?
In the book Sales Tech – Build the ultimate sales machine, Hanneke Vogels describes in an accessible way how salestech works and how to deploy sales-supporting technologies in daily practice. A must-have for anyone who wants an edge over their competition.

“One of the few books of our time that really brings something new. A pageturner that will benefit you immediately in your business”
Jordi Bron, CEO Red Panda Works

About Hanneke Vogels
Hanneke Vogels (1982) is the Netherlands’ most prominent expert on sales technology. As managing partner of Stryfes she helps executives and sales managers to realize more sales through the proper use of technology. On a daily basis she tests and implements tools for platforms and actively shares her knowledge on LinkedIn. Follow her for the latest insights and tips.
Implementing all those stools is what she likes to do best. Second is sharing her knowledge., She does that through writing, but also in podcasts and on stage. Do you want her on your stage?
What others are saying about the book
“Hanneke has outdone herself in writing this sales bible.
A guide for today’s salesperson,
soon and later.”
One of the few books of our time that really brings something new. A pageturner that will benefit you immediately in your business.
From LinkedIn to API: this book covers the essentials of every sales process
“This book is not for the bedside table, but for immediate consumption, full of tips like a menu.”
“What I really like is the link to the sales process and the clear steps”
“The book works toward practicality. So where you can actually get started”
“The book reads like a train, and gives you plenty of ideas to work smarter and more efficiently.”
“In this book, Hanneke explains in an understandable way that it is high time to use tech to take the organization of sales in companies to the next level.”
“As a sales boss, do you want an edge over your competition? Then you know which book to read.”
“I’m just telling you that on the way back from Leusden to Rotterdam in the traffic jam I already devoured the first 50 pages and it tastes like more.”
“Highly recommended for sales people who want to use technology, but don’t yet know how and what.”
“Not only a must-read for sales professionals, but also for marketing geeks like me!”
“The book works toward practicality. So where you can actually get started”
