A proposal is a document in which a supplier explains to its (future) customer what services or products it provides on what terms. A proposal is always specific<\/strong> to the customer and lists only the customer’s requested services or products. This distinguishes a proposal from a brochure, a general description of options, and sometimes prices.<\/p>\n Another word for proposal its quotation<\/strong> or offer. Indeed, as a supplier, you present to the customer what you can do for him, how you do it, and what you demand in return. The Dutch term for a proposal is offerte.<\/p>\n<\/div><\/div><\/div><\/div><\/div> The purpose of a quotation is to convince the customer to purchase your services or products. So you want to enter into a contract<\/strong>. The customer has another goal. He would like more information. The customer is interested in what a company provides but would like to know more about:<\/p>\n Only when he is convinced<\/strong> that the services or products in your offer suit him and the terms (such as price and delivery method) are acceptable will he proceed to make a purchase.<\/p>\n<\/div><\/div><\/div><\/div><\/div>The purpose of a proposal<\/h2><\/div>
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